๐๐ป๐ถ๐ฟ๐ฏ๐ฎ๐ป ๐๐ฎ๐ป๐ฒ๐ฟ๐ท๐ฒ๐ฒ Appointed as ๐๐ต๐ถ๐ฒ๐ณ ๐๐ ๐ฒ๐ฐ๐๐๐ถ๐๐ฒ ๐ข๐ณ๐ณ๐ถ๐ฐ๐ฒ๐ฟ at Eveready Industries India Ltd โ Powering Legacy, Innovation & Future Growth
๐ ๐๐ฒ๐ด๐ฎ๐ฐ๐ ๐ผ๐ณ ๐๐ ๐ฐ๐ฒ๐น๐น๐ฒ๐ป๐ฐ๐ฒ ๐ฎ๐ป๐ฑ ๐ง๐ฟ๐ฎ๐ป๐๐ณ๐ผ๐ฟ๐บ๐ฎ๐๐ถ๐ผ๐ป๐ฎ๐น ๐๐ฒ๐ฎ๐ฑ๐ฒ๐ฟ๐๐ต๐ถ๐ฝ
Anirbanโs professional journey is a testament to visionary leadership and executional brilliance. His most recent role was as Sr. Vice President & SBU Head (Batteries & Flashlights) at Eveready, where he played an instrumental role in strengthening market share, refreshing brand positioning, and driving innovation in core categories. His ability to balance heritage with modern consumer expectations has been a defining factor in Evereadyโs growth trajectory over the past three years.
Before joining Eveready, Anirban spent nearly 14 years at Godrej Consumer Products Ltd (GCPL), a global FMCG powerhouse, where he handled diverse leadership mandates:
- As Head โ Marketing, E-Commerce & Exports, ASEAN (Jakarta), he successfully built digital-first growth strategies and strengthened Godrejโs footprint across Southeast Asia.
- As Global Head โ Category Innovation Direction & BBlunt, he spearheaded end-to-end innovation pipelines across categories like Household Insecticides, Hair Care, Personal Care, and Air Care โ delivering disruptive solutions across India, Africa, South Asia, and Latin America.
- As Business Head & VP โ SAARC & Global Exports, Anirban set up and scaled new markets across South Asia, while also building a globally integrated exports business, unifying teams across six countries and four continents. His leadership was instrumental in accelerating GCPLโs emerging markets growth story.
Prior to his global stint with Godrej, Anirban was the Business Head of Godrej Natureโs Basket, where he transformed it into Indiaโs first premium world food retail chain, pioneering a new category in modern retail.
His earlier roles span across reputed organizations like The Hershey Company, Reliance Communications, Electrolux, Whirlpool, and Hindustan Unilever Ltd, where he honed his skills in brand building, marketing innovation, and large-scale market activations. From turning around the Kelvinator brand at Electrolux, to leading Reliance ‘s telecom brand launch in NCR, to shaping beverage strategies at Hershey โ each role added to his arsenal of strategic foresight, executional depth, and consumer insight mastery.
๐ฆ๐ต๐ฎ๐ฝ๐ถ๐ป๐ด ๐๐๐ฒ๐ฟ๐ฒ๐ฎ๐ฑ๐โ๐ ๐ก๐ฒ๐ ๐ ๐๐ต๐ฎ๐ฝ๐๐ฒ๐ฟ
As CEO of Eveready Industries, Anirban steps into a role that carries both heritage responsibility and future promise. Eveready, synonymous with batteries and flashlights for generations, is at an inflection point where innovation, diversification, and digital acceleration will determine its future.
- Reinforcing Evereadyโs leadership in batteries and flashlights while expanding into adjacent categories to fuel diversified growth.
- Modernizing the brand identity to resonate with younger, digital-native consumers without losing the trust built over a century.
- Leveraging e-commerce, omni-channel strategies, and technology-driven insights to expand consumer reach.
- Driving sustainability-led innovation in product design and packaging, aligned with global ESG goals.
- Building an agile, innovation-centric organizational culture to make Eveready future-ready.
Anirbanโs priorities as CEO include:
His leadership philosophy is rooted in collaboration, customer centricity, and disruptive thinking โ qualities that will guide Eveready in strengthening its iconic presence while scaling new horizons.
CXO Gateway ๐ฆ๐ฝ๐ผ๐๐น๐ถ๐ด๐ต๐
At CXO Gateway, we spotlight leaders like Anirban Banerjee, whose careers symbolize resilience, innovation, and the ability to reinvent businesses across industries and geographies. His journey โ from shaping brands like Kelvinator and Hershey, to scaling GCPL globally, to now leading Eveready Industries โ reflects the power of experience-driven foresight and people-first leadership.
As CEO, Anirban Banerjee is poised to write a new chapter in Evereadyโs growth story โ blending tradition with transformation, strengthening market leadership, and creating a sustainable, innovation-driven future for one of Indiaโs most cherished consumer brands.